1LAW Legal Technologies LLC

ESQ Token

White Paper

Ver. 03/10/2018 (Draft may contain errors and omissions)

Table of Contents

Mission Statement………………………………………………………………………………… 1

Intro…………………………………………………………………………………………………………………………………1

Value Proposition……………………………………………………………………………………………………………….2

Market Opportunity……………………………………………………………………………………………………………2

What we have built:……………………………………………………………………………………………………………3

The Blockchain:………………………………………………………………………………………………………………….3

Proliferating the technology…………………………………………………………………………………….4

Reaching future platform users:………………………………………………………………………………5

Consumers………………………………………………………………………………………………………………………..5

Reaching Attorneys:……………………………………………………………………………………………………………6

Market Adoption:……………………………………………………………………………………………………………….7

Consumers:……………………………………………………………………………………………………………………….8

Likely challenges:………………………………………………………………………………………………………………..8

Compliance:……………………………………………………………………………………………………………………….

Security:……………………………………………………………………………………………………………………………9

The Team:……………………………………………………………………………………………………………………….. 9

LEGAL STUFF………………………………………………………………………………………………………………… 12

Mission Statement

“I believe in a better way.”

Ben Harper

Intro

1LAW was among the first law firms in the Cryptospace.  Accepting Bitcoin as a form of payment in February 2014. 

Most of us have a negative opinion about lawyers and the legal system, but what is it about the legal industry that gives rise to this opinion? After delving into the major issues of accessibility and accountability that plague our current legal system, we’ve found a solution that leverages artificial intelligence and Blockchain technologies to increase clients’ access to legal help and increase accountability within the legal process. We aim to make the legal system accessible, trustworthy, and accountable.

1. Access

The primary failing of the legal system today is one of access. This is a global problem that requires a global solution. The data from the US shows that in the 100 million non-criminal cases filed annually almost 80% of the cases one party must navigate through the court process without representation[1]. Millions of others have foregone basic legal documents such as wills, power of attorney, and medical directives. This lack of representation or basic legal security highlights a gap in the justice system that impacts all of us. The two types of individuals who lack this access to legal services and representation are people without the means to pay for representation and people who perceive the legal system as a difficult, expensive, or unapproachable endeavor.

On the flip side of the access coin, a lesser-known phenomenon exists with small law offices. 90% of the legal businesses are solo and small firms. These small businesses typically function with one to four lawyers who do not have the resources to market their services like a larger firm, nor do they charge the exorbitant rates of their larger counterparts. These firms struggle to make their services known to the greater public, meaning those from the socio-economic class that could actually afford their services do not know they exist. Lawyers as a whole spend $6 Billion+[2] on marketing with tremendous fragmentation resulting in duplicative efforts. These lawyers, too, lack access to the people they could best serve.

2. Accountability

The second issue that thwarts trust and positivity in a fair legal system is a lack of accountability. A client in need may give $5,000 to retain a lawyer for services. The money will run out even if the case is not resolved, but the client won’t know what services have been accomplished in their favor. This leads to distrust and uncertainty about the moral reliability of lawyers in general. Lawyers also find themselves lacking confidence in the system when they encounter error-prone gatekeepers in the delivery and acceptance of documents. If something is lost or a document is incorrectly rejected, there is little recourse. A want for accountability exacerbates the poor reputation of the legal system.

Value Proposition

 

1LAW creates a path to solve the issues of access to and accountability for legal services. While delivering a decentralized nexus to the highly fragmented industry will create a new means of marketing to and connecting with potential clients at a greatly reduced cost. 1LAW has partnered with networks throughout the globe. Most recently with Legal Advice ME, a legal services network serving 11 countries through the Middle East. Through the 1LAW API global partners and platforms will continue to grow lawyer network.

Furthermore, as blockchain technology matures the development of a completely decentralized justice system will result from the platforms efforts. Document integrity and litigation services are the primary areas that are immediate beneficiaries of the technology.

For Consumers:

At 1LAW, we provide mobile and web-based legal forms, services, and attorneys for consumers via Artificial Intelligence (“AI”), ensuring access to low-cost and open legal help, both domestically and globally. We also automate accountability tracking for consumers to make the legal work and process transparent.

Millions of consumers lose thousands of dollars by not using a lawyer or available legal services. By moving consumers to our virtual platform we estimate that the net benefit is $3-7 per dollar spent on legal assistance.

For Lawyers:

We consolidate marketing efforts and make them transparent while providing a virtual law office through AI. We also leverage blockchain and AI to automate aspects of the legal process, ensuring transparency while avoiding human error. 

The decentralized marketing platform provides the first opportunity to participate in a transparent marketing effort. By requiring proof of stake all members of the platform benefit by creating a threshold for participation.

Our Products

Our Location Based Communication technology is currently protected by a patent application 62249156 filed with the US Patent & Trademark office on October 30, 2015.

Our Chatbot Document Automation technology provisional patent filed with the US Patent & Trademark office on July 24, 2017.

1LAW Platform, Docubot & Botineer

The 1LAW platform is designed for easy access and accountability. We currently have a mobile and web app platform with an AI legal concierge (Docubot)  to help assess your needs. Our Botineer is a visual, DIY chatbot builder to allow lawyers, law schools, and professionals deploy their own specific chatbots.

Legal Advice ME

An online legal services marketplace connecting consumers with lawyers from various law firms across the region. Our online community brings together clients and attorneys from across the region and is the quickest, simplest and most affordable way to get legal assistance across the UAE and the Middle East.

Open access to legal questions and answers as well as forms through AI:

The initial experience with 1LAW is an AI-driven virtual legal services platform where consumers and potential clients can seek answers to legal questions and obtain necessary legal forms via a chatbot (named Docubot). We have taught  Docubot to build legal forms and are now teaching our bot engine to answer basic legal inquiries based on expert knowledge from lawyers, law librarians and legal professionals. Legal professionals, in turn, can use our product to build their own chatbots with automated legal forms. Clients and lawyers can benefit from this open environment.

Easy access to specialized lawyers through AI:

In several cases, customers will need services that reach beyond the basic open access to legal help. Within the platform, the chatbot can ask questions that will prompt its artificial intelligence to narrow down specialized lawyers for the specific needs of the individual. Potential clients will then have the ability to choose their lawyer from a relevant pool of professionals. This benefits both the client and the lawyer. 

Enhanced accountability through Blockchain smart contracts:

Through Blockchain technologies, 1LAW is creating step-by-step contracts. Through these smart contracts, clients’ retainer money can be controlled by specific deliverables. Only when a lawyer delivers an agreed-upon service will the lawyer receive the money from the reserve. In this manner, clients know the services that have been offered and benefit from the transparency in the process. Lawyers will also be able to take advantage of this Blockchain and artificial intelligence as their files will be vetted and passed through an AI delivery system which will check that all aspects of the document have been properly done, giving a Blockchain hash or contract number for verification that the document has been adequately received and accepted.


Blockchain

Applied to Legal – Market Opportunity

1LAW is a disruptive force within the legal industry. The global legal services industry revenue is nearly 750 billion[3] a year with a US domestic revenue of nearly $300 billion. On average, 2%[4] of revenue is spent on marketing ($6B/year). The marketing dollars have created a digital arms or “ads” race.  80% of the most expensive search terms on Google AdWords are related to the legal field.[5] Unfortunately, digital ads do not offer efficiency in reaching the right customers; instead, they aim to cast a wide net to capture clients. This wasteful volume in advertisement overwhelms and confuses potential customers.

Despite the money spent on marketing, there are too many people that fail to receive adequate help or representation when it matters most. The social and economic cost of having so few people represented in legal proceedings are borne by all of us.

A decentralized platform will thwart the ability for hackers and click bait to consume legal marketing dollars. The token serve as proof of stake for the attorneys and the consumers to the extent that duplicate accounts become difficult to create. Chatbot vetting of legal needs ensures that “tire kicking” or non-qualified leads do not consume law office resources while giving the consumer an opportunity to experience the platform.

The is a annual $40 billion/year market currently un-serviced by traditional legal services. The legal industry spends 2% on marketing represents an $800,000 million/year opportunity. By delivering services to the un-serviced we will also penetrate the larger $300 billion/year legal services industry and the corresponding marketing

By leveraging automation and artificial intelligence to make the marketing and delivery of legal services more efficient. In bringing the previously un-serviced to the platform we create an reason for lawyers to aggregate their marketing funds.

The chatbot and our proprietary processes can determine and assess an individual’s legal needs before they ever talk to a lawyer, giving us the ability to pair clients with lawyers. This will get the right clients and their value connected with transparent lawyers and services . Our platform then persists with this connection by using the Blockchain to create payment agreements based on work done, allowing for a transparent process and clean transfer of funds.

Until now there has been no market leader in the delivery of legal services. There is no company that has the integrations, network and partners that 1LAW has built. Our product has global appeal with primary markets in the United States and Middle East with developing markets in Europe (Germany) and South America (Brazil).

History

Starting in 2010 as the shift from the traditional branding of individual lawyers, 1LAW set out to disrupt the legal industry as an easy-to-remember name for quality legal services.

In 2015, we moved beyond branding and regional affiliations to the legal technology element to the disruption with the development of an on-demand legal services app.

In 2016, we added a virtual law office that provides on-demand legal services, file sharing and storage, and Docubot in AI-powered form automation tool for individuals without the need for a brick-and-mortar office.

In early 2017, they integrated the chatbot with the virtual law office to allow the chatbot to be the public facing tool to help people assess their legal needs. People can now enter the environment through interaction with the chatbot and be directed to the database of the legal services provider. The platform provides 24/7 access to legal documents and communication with their counsel via an encrypted app.

In 2018, the entered into an exclusive agreement with Legal Advice ME, Suzanna Kalendzhian 2017’s Most Innovative Woman in Legal Tech, to establish the first truly Global Legal Access Network.

Token

The ESQ token is developed on the Stellar platform. We believe that the Stellar infrastructure supports the type of payment transaction utility within the virtual law services platform.

We are generating 400,000,000 ESQ tokens and issuing 200,000,000 which will be sold as a form of pre-paid legal services and as a proof of stake in the network. We are utilizing the Stellar exchange as a means of purchase and sale of ESQ tokens.

1 ESQ = 2 XLM

The token economy of the platform is one that encourages both consumer participation (earn tokens for creating a will or other “legal wellness” documents) and establish a proof of stake (a vested interest) in the platform. This promotes transparency and fulfillment of the legal services.

The Blockchain also represents a powerful document repository. No more looking for a will, you simply upload a death certificate and the system retrieves the will. Legal filings no longer require a person to push the accept button; they are lodged upon machine review of the documents.

Proof of Stake


Decentralized Platform:

Drawing upon our existing technology the 1LAW team will build an end to end, inquiry to court filing, digital legal experience providing access to open legal service and transparent paid services.

Among the services are:

1) Open legal documents. Wills, power of attorney, medical directives are all essential documents which should be free. Simple business formation documents as well as state registrations, obtaining a taxpayer ID should also be free. 

Many additional documents such as self-help divorce, name change, answer to a complaint will additionally be available for free depending on the state.

2) Free legal consults

Most legal issues and inquiries can be addressed with a 15-minute consult. By driving traffic through the chatbot, assessing the legal need, and providing a summary to the legal services representative, clients will receive answers to their legal questions.

3) The legal services industry needs this type of solution.

As a result of the 2008 global economic crisis it is anticipated that over the next 10 years there will not be sufficient attorneys to service the legal needs. This will only add to the Justice gap and number of on represent individuals. After the global recession many people chose to return to school thinking that a lie degree would ensure them a job. Upon graduation the jobs were not there. In 2014 for the first time he seat was available in a law school for everyone that had applied to law school. By 2017 many law schools saw their Matriculation levels drop and many law schools closed.

The utility of a platform that will assess and individuals legal needs without exhausting human capital is essential. By leveraging artificial intelligence they give an attorney can service many more clients because they are not bogged down gathering basic information.


Proliferating the technology

 

Our products are smart phone centric.

More and more industries are entering the M-commerce revolution as sales on mobile devices skyrocket. Smartphones and tablets now account for more than half of all internet activity and mobile e-commerce — or M-commerce — is part of that wave. CNBC reports that M-commerce sales were up by more than 18% in 2017.

Yet the rising popularity of M-commerce doesn’t just apply to sales. Services — even legal services — have an opportunity to follow this trend and reach an even wider audience. The fact is, there are just some people who are more comfortable turning to their smartphones than they are with walking into traditional brick-and-mortar stores. Those same type of people also need legal services and if you’re not looking at mobile connectivity options, you’re ignoring a massive segment of the population.

BusinessInsider.com reports that an increased use of mobile wallets also stands to help fuel growth in mobile payments. Innovations like this are helping past fears about mobile security to fade as M-commerce becomes more prevalent.


Reaching future platform users:

 


Consumers

More than half of all internet activity now comes from mobile devices. E-commerce via mobile devices, or “m-commerce,” is also on the rise. With so many products and services now available at your fingertips, why not legal services? That’s where the 1LAW app — available on iOS and progressive web app platforms — comes in. With just a couple of taps on your smartphone, 1LAW can connect you to a wealth of legal advice.

Say you need a bill of sale for your car, 1LAW’s Docubot can provide a form free of charge. What about a medical directive for your aging mother? Also free. Power of attorney? Check. Will? Of course. We believe that access to many of these basic legal forms should be free and easily available online, and they are through the 1LAW app. You can even access the Docubot via Facebook or other social media sites. The platform is curated by Lawyers and their bios are available in the app. The forms are recognized by the legal industry – think legal zoom. All information is vetted prior to being allowed on the platform.

What if your legal needs are more complicated? Well, 1LAW utilizes artificial intelligence to connect users to a variety of legal services. While many legal questions can be answered by our AI chatbot, if your needs require the skills of an attorney, we can make that connection through our network of participating providers. You don’t even have to enter a law office for this service; just open up your 1LAW app, and with the tap of a finger, you can be connected via the chat function or even a video call with an available attorney.

Whether you need an attorney or not, 1LAW provides a personally cultivated experience to give you the best legal experience for your price point. And it’s all available within minutes or even seconds on your smartphone or tablet. If an attorney is not immediately available, our chatbot will gather the necessary information from you to make sure any selected lawyers are up to speed at their first availability. Response times can be immediate but the max target is 48 hrs (because Amazon has taught us to be patient) but basic immediate help is always available via AI.

How do you know if you’re getting quality service? All of our participating lawyers are required to be insured and licensed. Each attorney is vetted by 1LAW before joining our list of providers. Attorneys must be licensed and insured. 1LAW internally vets the participants on the platform. 

What about security? 1LAW utilizes industry-standard encryption to protect you and your information. This applies to everything from video conversation with our attorneys to the uploading of documents. Plus, all of your communications with 1LAW and its providers is protected by our firewall and, therefore, becomes privileged information.

If you do engage one of our participating attorneys for legal services, 1LAW will utilize the token ESQ to ensure that you’ll only be charged for services as they are rendered, piece by piece. If one of our lawyers doesn’t do the work, you don’t pay. It’s that simple.

If a client has paid a certain amount and the attorney quits delivering, does a different attorney then have an opportunity to step in and complete the work? That is what we will strive for if not a full refund.


Reaching Attorneys:

1LAW has entered into strategic relationships with large national attorney associations. These Associations distribute the app as a means of extending an attorney’s online fingerprint. 

Obviously, you might be skeptical about finding clients on the internet, especially those who find you while looking for a cheap and easy way to access legal services. But if these clients reach a point where they are seeking out services from an attorney, the 1LAW app will have already gathered some basic information, including things like the nature of an injury and the date on which it happened. Suddenly, it’s an authentic lead with an inherent value.

For attorneys, 1LAW’s use of cryptocurrency will ensure you are paid if you do the work. Because you’ll be fulfilling client requests piece by piece, you’ll be paid for each segment of the project — even if you just generate the lead. With clients paying throughout the process, you won’t have to wonder whether you’ll actually be paid at the end of the project because you’ll be paid for each (segment?).

Imagine finding clients while you sleep. In essence, that’s what the 1LAW app could do for you. 1LAW allows potential clients to connect directly with available attorneys via the app’s chat function or a video call. However, some of these requests may come in the middle of the night when no attorneys are available. In that scenario’s the app’s artificial intelligence chatbot will gather the necessary information and have it ready for you when you wake up or become otherwise available. It’s not just 24-7 convenience and accessibility for clients, it’s 24-7 lead generation for participating attorneys.

Future lawyers:

In the fall of 2017 for the first time ever lost students were taught How to use a chat bot to automate a law practice. This class was taught using 1LAW’s proprietary chatbot engine and builder Botineer.

Need for a coin

Legal services are not something most people think of until they need them. By educating mothers as to the need for a will, power of attorney, medical directive or small business owners as to corporate protections we can capture the $40B annually worth of revenue is not participating in the market. $8 Billion a year is being spent on marketing of legal service among a fragmented marketplace.

The inefficiency of marketing and delivery of legal services will be addressed by a smart contract governed marketplace that integrates Artificial Intelligence to assess needs of the participants as well as ensure the delivery and fulfillment of the services. Equally as important is to reduce the inherent unreliability of marketing efforts. Gamification of legal marketing will be eliminated by a smart contract governed marketplace.

The platform will be decentralized and utilize tokens for operation and show proof of stake. All transactions on the platform will be in tokens to facilitate intra-platform transaction. Attorneys earn coins for participating (providing consults) and curating content. Non attorney platform users can earn tokens by creating a profile, sharing with friends and family and completing a legal wellness package (e.g. will, power of attorney and medical directive).


Market Adoption:

In the last 18 months a surge in awareness of legal technology and the potential impact on the future of legal service. From DIY form sites to lawyers willing to accept a flat fee for services the landscape is changing form the traditional brick and mortar law office. As a result of technological improvements people who previously did not feel that they could afford an attorney are now able to receive essential services for low or often no legal fees. Acquiring these new participants

a)  With some legal matters, such as immigration or deportation, there will be zero advance warning, so immediacy is critical.

b)  The fact that an attorney has spent the most money on advertising does not ensure quality or fulfillment of service. Social and platform recommendation

c)   Many legal issues can be resolved or answered within 15 minutes so there is an incentive for professionals to engage in virtual services.

d)  Traffic congestion in urban communities make the use of virtual professional services extremely attractive.

Early adopters will likely come in the following groups:

Lawyers:

1) Solo and small firm lawyers. These groups will immediately benefit from a reduction in overhead due to the chatbot assistant and virtual legal services. These saving we anticipate will be transitioned into additional marketing spends through the platform.

2) Personal Injury law firms. Personal Injury law firms spend a disproportionate amount of their revenue on marketing. The potential future clients presented by the platform consumer users

Consumers:

3) Mothers and sole proprietor business people who can benefit from free legal documents.

4) Low income and individuals without a previous connection to a lawyer or legal service provider.

5) Younger tech entrepreneurs that are seeking lower cost solutions to business formation.

Secondary groups:

5) Friends, family and colleagues of Early Adopters. The platform rewards and encourages referrals both consumer and lawyer side.

6) Referrals from Legal Aid and non-profit legal services organizations. As a means of expanding their services to more people.

7) Local governments leaders will purchase the services. This will enable friction-less services for everyone in a disaster scenario.

Mass adoption will occur as the consumers are aware that essential legal services are available for free, while delivery and quality of paid services are ensured. 

Adoption of our products and services by Lawyers and their clients will bring an exciting demographic to the cryptocurrency marketplace, promoting growth and ensuring ongoing success of the greater community. By leveraging our existing AI and virtual service platform, early adopter will receive immediate value from the platform.


Likely challenges:

 

a)  Lawyers tend to be slow adopters of technology. We will focus on younger attorneys and attorneys seeking to grow their practices. These attorneys have shown themselves to both need greater efficiency and a willingness to employ the latest technology.

b)  New method of transacting for professional services. Certain areas of the law specifically Administrative Law are well suited for a virtual legal relationship. 

c)  Current institutions are often a barrier to innovation. By working towards a common end, eliminating the justice gap, institutional actors will see their interests aligned with our mission.

Privacy:

We have deep experience in implementing privacy. Tokenholders will purchase services and good via the marketplace anonymously, only sending personal data when absolutely required.


Compliance:

 

We are incorporated in United States and will comply with relevant regulations. We will comply with the laws and regulations of United States. Once compliance is satisfied, our focus is on protecting the privacy of our tokenholders.


Security:

 

We are legal experts and skilled at preserving the integrity of client information. We provide a highly secure marketplace ensured through top quality talent, a bug bounty program and regularly run third party penetration tests.

The Team:

Our team is very experienced in legal services, marketing, cyber security, compliance, privacy, and scaling.

A. Jason Velez, Project Leader and Platform Architect https://www.linkedin.com/in/ajasonvelez

Velez is one of the first legal-crypto pioneers. In 2014 he became one of the first lawyers to accept Bitcoin for payment of legal services and analyze the tax and compliance implications of the space. He is a practicing attorney (17 years) who made the jump to tech entrepreneurship. He serves as the 1LAW project lead and father of Docubot. Jason is the founding partner and creator of 1LAW, a culmination of his lifelong efforts to provide compassionate, accessible legal services in a modern environment. Relying on his practical legal experience, he set forth to develop a 21st century legal platform to serve an increasingly tech-dependent legal market.

 

George “Trey” Richards, Lead Developer: https://www.linkedin.com/in/trey-richards-961526b4/

Trey Richards is the Technical Cofounder and a Software Engineer and Entrepreneur. Trey specializes in Mobile and Web Development, E-commerce/cryptocurrency integration, with an emphasis on solving real world problems in the most efficient and scalable way possible. One of Trey’s biggest assets is his confidence that he and his team are capable of anything, there is no problem too large, nor too small, that it cannot be solved through methodical planning, engineering and execution.

Trevor Welch, CFO https://www.linkedin.com/in/trevorwelch/

Trevor recently launched IBI Group (International Blockchain Investments) Jan 2018. This is a Venture Capital Firm focused on the emerging Blockchain, Crypto and Decentralization Technology. In his other ventures he is responsible for portfolio management, investment due diligence and compliance coordination. Awarded best Multi-Strat Hedge fund and HFOF in two publications in consecutive years.

Stewart Whaley, Attorney and Software Developer: https://www.linkedin.com/in/stewartwhaley/

Software developer, team leader, licensed attorney, Microsoft Certified Professional, Certified information Privacy Professional (CIPP/US) and Twilio Doer. Stewart has experience building, designing, supporting and managing software in the healthcare, legal and media industries. As an attorney and CIPP, Stewart has extensive knowledge of IT and HIPAA/healthcare regs and compliance including the development of HIPAA-compliant, cloud-based software (including video conferencing and secure messaging telemedicine), project management, risk assessment, and development of policies and procedures to ensure regulatory/statutory compliance. 

Tyler T. Todd, COO https://www.linkedin.com/in/tyler-todd-133016131/

As a practicing lawyer for 13 years, Tyler has excelled to become the managing partner of 1LAW and the COO of 1LAW Technologies.   With his natural ability to connect and relate with various personalities, Tyler has the innate expertise to manage and lead those around him to accomplish and reach team goals.  

Tyler has had the pleasure of serving on a number of advisory boards for nonprofit organizations and continually seeks for volunteer opportunities.  As a lawyer, he has been named a Top 40 Under 40 by the National Trial Lawyers.  Working together with the 1LAW team, Tyler truly believes the Justice gap will be closed and all people around the world will have access to legal services that will enable them to protect what matters most.

Vincent Morris, Legal Aid Developer and Liaison https://www.linkedin.com/in/vincemorris/

Morris is a practicing attorney (12 years) and is worked for the two free legal aid organizations in Arkansas beginning as a law student intern and completed his career with legal aid as the Director of the Arkansas Legal Services Partnership and Director of the Arkansas Pro Bono Partnership.

Recognized by the American Bar Association as a Legal Rebel he is celebrated as one of the few attorneys in the nation that are “the innovators – the folks who’ve found a different path, some new way to blend the needs of their clients or their practice, or even their own needs of personal expression, into the way they practice the law.” See Morris – ABA Legal Rebel.

Dr. Kim Welch https://www.linkedin.com/in/kimwelchinfo/

Kim Welch holds an Ed.D. in Learning Technologies from Pepperdine University. She is also certified in User Experience, Change Management, and basic HTML and CSS. She speaks French and Spanish and has a strong desire to open legal and educational access to people who have otherwise been without resources. Her studies focus on the digital learning experience.

Advisors:

Jesse Stay: https://www.linkedin.com/in/facebook/

Jesse is a Growth Hacker, Internet Marketing, and Social Media Strategist, 9-time book author, software developer and blogger. Recognized by Mashable as one of 10 entrepreneurs (next to Jack Dorsey!), as well as 10 developers to follow on Twitter.

Having led social media for The Church of Jesus Christ of Latter-day Saints during what some have called “The Mormon Moment” during the Romney campaign and launch of “The Book of Mormon Musical,” Jesse has helped large, multi-national organizations formulate social media from within and grow and solidify strategy for social media across departments. I also helped double the social referrals for a top-25 news organization poised to be one of the top growing newspapers in the nation within a 6-month period. 

Dr. Kerk Kee: https://www.linkedin.com/in/kerkkee/

Kerk Kee holds a Ph.d in Organizational Communication. He Is an Assistant Professor of Communication Studies at Chapman University in Orange County, California. His research focus includes technology adoption, distributed collaboration, and virtual organization. His dissertation “Rationalities behind the Adoption of Cyberinfrastructure for e-Science in the Early 21st Century U.S.” serves as guidance for diffusing innovation.